The 'Growth' tag on kosenko.digital offers insights into enhancing your career through product management, data analytics, and AI technologies. Readers will find strategies, tools, and expert advice to foster professional development and drive success.
Sales through a Personal Blog
Why your content isn't selling I spent years creating content that got compliments but never clients. People would tell me my posts were "so helpful" — and then hire someone else. The problem wasn't my expertise. It was that I'd never actually thought
Sales through a Personal Blog
What This Series Is Really About You're not here to learn content strategy. You're here because you have expertise worth selling — consulting, courses, coaching, services — and you need a system that brings buyers to you instead of chasing them. The math is simple: one well-positioned newsletter
Getting Clients
The Market Matrix: Where Your Service Lives Determines How You Compete What this article helps you decide Every service you could offer falls somewhere on a simple grid: * How many potential clients exist * How much they are willing to pay Understanding where you sit on this matrix is not academic
Getting Clients
What Product Marketing Actually Means Let's talk about what product marketing actually means. If we don't get aligned on this now, everything that follows will feel disconnected. This might seem basic, but stick with me — it's the foundation for everything else. You could define
Getting Clients
Discover the essence of product marketing through practical insights and real examples. Learn how to identify your target audience, craft compelling messages, and create products that resonate, ensuring success in a competitive marketplace.